Silver bullion is physical silver held directly by an investor or collector, commonly in the form of bars and coins. JM Bullion has specialized in physical precious metals since its founding in 2011 and states that it deals exclusively in physical bullion. Silver is one of the company’s principal precious metals categories alongside gold, platinum and palladium, with products sourced through established mints and distributors and inventory carefully inspected before sale. JM Bullion has grown into one of the world’s leading online precious metals retailers, surpassing $10 billion in total sales in 2023 and continuing to serve customers through its online retail platform.

JM Bullion Europe brings this established experience in physical silver bullion to European customers as part of the company’s expansion into the region. Silver bullion can be purchased in recognized physical formats, including bars and coins, giving investors and collectors different options for owning tangible silver. JM Bullion currently serves customers in the United Kingdom and Germany as its European operations expand, with further markets subject to the necessary regulatory approvals. Through JM Bullion Europe, customers can explore physical silver products while accessing the experience and established infrastructure of a precious metals retailer that forms part of the wider Gold.com organization.